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    Customer Segmentation

    Understand Every Customer

    Automatically group your customers based on behavior, preferences, and value. Create targeted campaigns that speak directly to each segment's unique needs and increase engagement by up to 65%.

    Trusted by thousands of brands from 135 countries

    Intelligent Segmentation Features

    Our AI analyzes hundreds of data points to create meaningful customer segments that drive results. Built for marketers who need precision, speed, and actionable insights.

    Behavioral Targeting

    Precise segments based on 150+ signals including browsing history, purchase patterns, abandoned carts, and seasonal trends. Granular tracking from 1st visit to VIP status.

    Product interaction analysis
    Purchase funnel tracking
    Referral & landing criteria
    Custom signal triggers

    Real-Time Segmentation

    Segments automatically refresh by every interaction while customer is browsing. Never miss an opportunity to engage customers at the perfect moment in their journey.

    Segmentation upon landing
    Instance shapeshifting
    Progressive profiling
    Dynamic segment membership

    3rd Party Synchronization

    Connect with 3rd party platforms to unify audience segments across various channels and use-cases. Run multi-channel campaigns based on sycnrhonized audience targeting.

    Push Segments to Google Ads Audiences
    Import Segments from Klaviyo
    Unified customer profiles
    Multi-channel targeting

    Built-in Journey Funnel

    Pre-built funnel segments to track your customers through their purchase journey from first time visitors to frequent buyers and high spenders.

    1-click activation
    Lifetime value tracking
    Spending level segments
    Customizable as needed

    Performance Analytics

    Real-time audience segment performance tracking and purchase atttibutin, providing insights for targeted campaigns based on each shopper's interactions and preferences.

    Actionable performance KPIs
    Comparable behavior insights
    Segment membership tracking
    Real-time analytics updates

    Segmentation Use Cases

    See how leading brands use customer segmentation to drive growth and engagement.

    Revenue Growth

    High-Value Customer Retention

    Identify your most valuable customers and create targeted campaigns to increase their lifetime value.

    Retention

    Win-Back Campaigns

    Automatically detect at-risk customers and engage them with personalized offers before they churn.

    Activation

    New Customer Onboarding

    Create tailored experiences for different customer types to improve activation and engagement.

    Frequently Asked Questions

    Ready to Transform Your Customer Understanding?

    Join thousands of businesses using AI-powered segmentation to deliver personalized experiences that convert.