Product Content Repository
Automated Content Attribution
LimeSpot solves the choice-overload problem by providing fewer choices but ones that are highly relevant and personalized.
Our patent-pending technology uses linguistic analysis and machine learning to understand content and target it intelligently. LimeSpot combines information about consumer demographics and interests (from social networks, customer profiles or elsewhere), with analysis of browsing/purchase behavior and history, to instantly make highly relevant content recommendations that are most likely to appeal to the consumer.
Competitive Advantages of LimeSpot Technology
Traditional personalization engines rely on big data to function. But what happens when you don't have enough data? LimeSpot's personalization engine works by understanding how digital content is related. The advantages:
- LimeSpot needs less data from a user to provide personalization, so it can personalize sooner.
- LimeSpot works for digital platforms of any size, not just ones with huge amounts of traffic.
- By working with small businesses, our engine gets exposed to a large, diverse array of content and behavior - and uses machine learning to make itself smarter from it.
Whether the customer experience is online (e.g. website, mobile app) or offline (e.g. point of sale, kiosks) LimeSpot technology can be used to serve multiple channels at the same time and help ensure that your customers are shown the most appropriate content.
Automated Content Attribution
For eCommerce businesses, product attribution is usually a time-consuming manual process. Good news: LimeSpot has automated it.
LimeSpot technology uses linguistic analysis and machine learning to automatically extract the attributes and target audience – in terms of demographics and interests – for each specific piece of content. Our technology also identifies the relationships between products.
This automated content attribution ensures more accurate and customizable product targeting which provides a tremendous savings in time, cost and effort.
In the ultra-competitive landscape of the modern Internet, relevancy is key. Our engine identifies crucial keywords associated with content, from which it determines the user demographics and interests most related to that content.
Incoming visitors with available profile information are then matched to content which is highly relevant specifically for them and their current context. This way, any webpage can be made to dynamically show appropriate and interesting content to individual visitors.
Automate content curation with Intelligent Recommendations. Our engine uses linguistic analysis and machine learning to understand how content is related, and it deciphers behavior patterns to determine what visitors want. Both global and individual behavior is analyzed in relation to visitor characteristics. The result: content recommendations that are effective and targeted for first-time visitors and highly specific for returning visitors. Showcasing what's most popular on your site, or what to look at next, has never been more scalable or impactful.
Possible implementations of Intelligent Recommendations include:
- Related, Similar, or Complementary Items
- Trending Items
- Most Popular Items
(Coming Spring 2016)
Bulk marketing communications tend to end up in the spam folder. By understanding profile information and matching it to a pool of possible content for emails, newsletters, or other communications, LimeSpot ensures that your outreach is always targeted to the individual's interests. You can then reap the benefits of increased trust and click-through rates. LimeSpot can generate communication content for individuals regardless of the marketing channel you're using.
Industry Independent Engine
Retail and eCommerce
Plug LimeSpot into an online store to make every customer feel like they have a personal shopping assistant. Deliver personalized shopping experiences where every shopper sees content relevant to their overall interests along with what they're browsing right now.
Media and Publishing
LimeSpot can plug into a music, video, or news service to make it function like a good DJ reading their audience or a personal debrief on world events. Get viewers hooked on your media platform by delivering the content they want to see.
Ticketing and Entertainment
Personalization not only helps cut down the confusion surrounding choice, but it can also help drive discovery. Make your customers aware of events they'll genuinely love, not just the popular choices.
Banking and Financial
Sometimes customers need more than just monetary incentives to get them into their optimal plan. Direct customers towards the right plans and features for their habits and demographics with personalized content delivery and outreach.
Built for Enterprises
Today, using LimeSpot plug-and-play Apps, hundreds of stores are enhancing their shoppers’ experience with our engine and are enjoying up to 40% more traffic and sales.1 DAY'S TRAFFIC: